There's a tendency to think business plans are only necessary for starting a business, satisfying a...
Success is the enemy of change. Change agents, typically considered to be outsiders and upstarts, bring new ideas to the table which can take an industry back to zero. Those who were successful under the old rules do not even recognize the rules have been changed. Because they have no preconceptions of what a “watch” should look like, change agents have the advantage.
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